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Denpasar, Bali

Fine art first, marketing second.

I studied Fine and Studio Arts at Bandung Institute of Technology, 2014 to 2020. That is where the eye came from: composition, colour, and the habit of asking what a picture is actually saying before I press the shutter. It is also why I would rather shoot a brand myself than brief someone else to guess at it.

Bachelor of Fine and Studio Arts, Bandung Institute of Technology, 2014 to 2020.

While I was studying, I was picked as one of 25 artists nationally for a Monstore Jakarta exhibition at Artotel Thamrin on the theme of plastic. The work, “Kontemplasi Monolog”, was an installation built from recycled bottles.

Since then the work has been Bali hospitality, coworking and property. I run the whole line myself: strategy, plan, shoot, edit, design, copy, ads, report. Small teams get one person who can do all of it, so nothing waits on a handover.

Skills

  • Social media strategy and content calendars.
  • Copywriting for hospitality and lifestyle.
  • Meta ads and campaign analytics.
  • Photography and creative direction.
  • Video production and editing.
  • Influencer and KOL management.
  • Brand and visual consistency.

Tools

Photoshop, Lightroom, Canva, CapCut, Meta Business Suite, Planable, Google Trends.

Credentials

Copywriting, licensed by Schoters. Ecommerce Marketing, licensed by MySkill. Bahasa Indonesia and English.